Shape the creative direction of weekly apparel releases through brief creation and utilization of platform Notion, from inception to execution. Plan, organize, and manage all photoshoots and video for social and e-comm platforms. Manage contracts and group of models hired for photoshoots and video assets for all marketing campaigns.

skills: project management, problem solving, scheduling, budgeting, communication & organization,leadership Figma, notion

Student founded organization turned creative agency. Design visually compelling briefs for programming, social content, and client presentations, strategically aligning them with brand representation while ensuring authenticity of the brand.

skills: graphics, communication, collaboration, brand development, leadership, creativity, illustrator, photoshop, premiere pro

Crafted innovative product roadmap for Nike Swims trendiest consumer for 2026, leveraging cutting-edge research methodologies from industry platforms such as WGSN, Edited, and Business of Fashion. Synthesized data sets from consumer research to find insights, driving product innovation and market differentiation while enhancing brand relevance and market share.

skills: research, strategy, consumer interviews, data analysis

Collaborated closely with account representatives from a diverse portfolio of 50 designers, small boutiques, and collaborative businesses, strategizing streamlined order processes to enhance sales performance and optimize efficiency.

skills: project management, problem solving, scheduling, data ANALYSIS, communication & organization, time management

Manage and support vendor activations through attending pre-event planning meetings, reviewing event run of show, organizing pick up and drop off vendor materials, and ensuring brands are displayed accurately.

skills: project management, problem solving, scheduling, communication & organization, event management

Exhibited exceptional product knowledge and provided outstanding guest service for athleisure and performance wear for both men and women. Ensured a seamless guest experience from entry to fitting to purchase.

skills: customer service, problem solving, decision-making, kpi tracking, communication, leadership